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Audience, objective and demand First of all, lets remember that the target audience for sales is not the same for the BB model it is businesses and in BC it is individuals. Taking into account who is at the end of the process, it is evident that we cannot speak of equality in demand. Its simple there is not the same number of businesses as there are individuals who consume it. Therefore, if you focus your business strategy on a BC model, you will find a much broader market than BB . This impacts demand. Companies with BB sales types are functionally dependent on fluctuating demand.
This implies that changes in consumer demand impact the supply chain itself. For BC Mexico Phone Number Data models, although demand also depends on several factors, the situation is usually somewhat more stable. This is because some clients can be replaced by others with some ease. Furthermore, this can be possible without causing a big problem for the business. . The BB and BC sales process Another difference between BB and BC sales is found in the sales processes. As BB companies, both the products and services offered can be somewhat more complex than those of BC sales.
This goes beyond the price or technical aspects, as it must also be taken into account that the chain of procedures to close a sale with another business takes longer. There are several people involved in the BB sales process and it does not happen in all cases, but if all the steps that can be taken were added up, the list would be something like Detect a need. Do a risk study. Approval of the budgetpurchase. Exploratory phase. Contact with suppliers. The analysis of the value proposition. A negotiation.
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發表於 2024-3-12 16:51:07