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Clusters of protein search words identified with Hubble Cluster Finder When you wonder about the content of food, protein When searching for protein, the second most searched intention is protein foods . These are search terms that make you curious about the amount of protein contained in a specific food. (e.g. beef protein, milk protein) Are people curious about the protein content of certain foods? food name Related keywords (number) Total annual searches (number of times) One egg (eggs) 470 388,371 2 beef 96 127,741 3 soy milk 96 74,644 4 pork 61 71,077 5 mackerel 42 66,109 6 calamari 44 65,214 7 mushroom 40 48,185 8 Greek yogurt 29 37,002 9 Subway 40 33,350 10 Serial 25 32.014 (star) tilapia 200 16,930 (Table 4) Ranking of foods searched with protein Eggs, which are easily and conveniently accessible to everyone, are number one. As eggs are synonymous with protein, not only the search volume but also the types of related keywords are very diverse.
Protein content is being searched along with various egg consumption forms, such as 'egg protein', 'egg Cambodia Phone Number Data white protein', 'baked egg protein', and 'protein from one egg'. Considering that foods such as beef, soy milk, and pork are at the top of the list, it can be interpreted that searches are conducted with the purpose of knowing the protein content of foods that are easily accessible in daily life. (However, it is a bit surprising that chicken breast, which is synonymous with protein, did not make the list. Perhaps it is because it is so widely known that people are not curious about it?) Among brands, it is also notable that Subway is often searched along with protein. If a Subway marketer reads this article, why not use this insight to promote protein? (Figure 2) Various protein-related keywords searched along with Subway Also, search terms that are new to you, such as tilapia, also stand out.
I checked and found out that tilapia is a fish that is well known as a high-protein food among those who take care of their body. (Figure 3) Various tilapia products sold on commerce sites When searching with Hubble, it is confirmed that the search volume is also on an upward curve. (Figure 4) Hubble Through search terms, you can also identify trending keywords that are not yet well known to the public. When searching for functional products, protein On the other hand, protein search terms have a very simple and clear search intent. In most cases, the intention is to find specialized products (shakes, drinks, etc.) for body shape management. (Figure 5) Clusters of protein search words identified with Hubble Cluster Finder It is also quite interesting that the protein products chosen are clearly divided according to age and gender.
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發表於 2024-3-7 12:28:22